•Be cleaner, bolder, more contemporary and distinctive.
•Allow scanning readers to quickly find the information they are most interested in.
•Organize and layer content in the most appropriate ways through traditional and alternative stories, such as information graphics and quick reads.
•Reassure in-depth readers that they are getting as much substance and value as before.
•Amplify the authoritative voice of our commentary and its role in the community.
•Develop a typographic palette that is space efficient, elegant, authoritative, legible and dramatic.
•Be innovative and engaging from the written word to the presentation of content and when appropriate, have fun.
Jennifer George-Palilonis, a design consultant and assistant professor of journalism at Ball State University, who grew up in Fort Wayne reading The Journal Gazette, led the redesign group.