At last we know what "EIB" really stands for, and it's not "Excellence In Broadcasting."It's "Excellence In Boo-hooing."

In the face of rising opposition from almost every quarter -- most significantly, the other owners -- radio agitator Rush Limbaugh was dumped from Dave Checkett's potential Rams ownership group. Predictably, Limbaugh proceeded to blame everyone but himself, saying in so many words (and borrowing a page from Hillary Clinton's book) that he was somehow the victim of a vast left-wing conspiracy.

"Obama's America on full display," he called his snub.

Well, if so, Rush, thank God for Obama's America.

Thank God for an America that made you accountable for your actions, because, make no mistake, that's what this is all about here. This is about your chickens coming home to roost -- not Al Sharpton's, not Jesse Jackson's, YOUR chickens -- and nothing else.

You're the one who decided to make your fortune by pandering to all of our worst instincts, Rush. You're the one who chose to get rich by stoking resentment and cultivating division and playing your listeners for fools by playing a minuet on all their worst and most unfounded fears.

You're the one who spent 20 years making one openly racist comment after another and justifying it by claiming it was all part of some bogus war on political correctness. Now after all that you want us to believe you never said any of those things? Now you want us to buy that, gosh, you really don't have anything against black people -- especially now that you want to buy into a league that's 65 percent black, and that you once compared to the Crips and the Bloods?

Sorry, Rush. That dog won't hunt.

You chose your path, buddy. Now quit your whining and live with it.