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Advertisement

Raving ‘Mad’

Barbie and her signature hourglass figure are getting the “Mad Men” treatment.

Mattel, Lionsgate and AMC announced a partnership recently to create four dolls in the likeness of characters from the influential, Emmy-winning show set in a fashionable, 1960s ad agency.

The Betty Draper doll will wear a floral dress – with pearls and pumps to match – just like the suburban housewives of the day, and office bombshell Joan Holloway has a purple skirt suit and a pen necklace. Don Draper and Roger Sterling both get trim suits, ties and pocket squares.

The collectible dolls, made of porcelain-like Silkstone, will be available in July at a suggested retail price of $74.95.

Sketches will be distributed inside Season 3 DVD sets on sale this month.

– Associated Press