There has been a lot of talk about Mitt Romney’s message, whether it is too moderate for the Republican primary and whether he can make it appealing to swing voters. But what is President Obama’s message, and whom will it reach?
We already know that the ballast of his campaign is negativity. Romney is too rich. Republicans want to give tax breaks to the rich. Republicans want to take away Medicare. Some of it is preposterous, other parts are shopworn. But what is Obama’s message?
He better be careful over the next couple of months citing Obamacare as his signature achievement. If it goes poof, he will, as Molly Ball explains, need to explain to devastated Democrats how he frittered away four years on nothing (a stinging rejection of the president’s agenda and proof that Obama – a former constitutional law professor – doesn’t understand or respect the Constitution, a cherished belief of the tea party). And while he claims there is no Plan B, he better come up with one, or it will be the Republicans who have the only health care plan.
The potential eradication of Obamacare has highlighted how meager are Obama’s achievements and how lacking in vision his campaign is. Without a single other significant domestic accomplishment, a national security record that (aside from killing Osama bin Laden) is between mediocre and horrible and no definitive agenda for the next four years, what is he going to run on? How awful he thinks Romney will be? All the more reason for Romney to be about hope and change.