Late Thursday night, the Democratic National Convention came to a close. Hillary and Chelsea Clinton spoke. The balloons fell, the families took the stage, and the Rev. William Shillady gave a final prayer.
But everyone knows which image will be most remembered: That of Khizr Khan, the father of fallen Muslim U.S. soldier Captain Humayun Khan, waving his pocket-sized Constitution in the air.
In response to Donald Trump’s proposed ban on Muslim immigration, he addressed the candidate in his speech, asking, "Have you even read the United States Constitution? I will gladly lend you my copy," while pulling the document out of his breast pocket.
Now, sales of the little book are skyrocketing. A $1 edition of the pocket Constitution printed by the nonpartisan National Center for Constitutional Studies became the second best-selling book on Amazon. It remains there today.
It’s not just sales; Google searches for the document increased more than 10-fold on Friday compared to the daily average of the previous month.
Constitution apps haven’t done nearly as well, with the most popular version in the Apple app store having only 14 reviews. Perhaps because the visual of waving an iPhone around is more reminiscent of attending a concert than a politically impactful protest.
And the ACLU is giving out the book for free through Election Day, a retired tactic of the Heritage Foundation, a right-leaning think tank.